Thrive in Life as a Professional Artist

AN 8-WEEK ONLINE PROGRAM

for artists and content creators

who are ready to professionalize and become well-paid artists!

Who is this for

  • Actors, musicians, dancers, and other performing artists who wish to professionalize their craft
  • Aspiring content creators who wish to create more meaningful contents and grow their influence
  • Artists who wish to transition and monetize their work online
  • Aspiring professional artists who wish to earn a steady income amidst the pandemic
  • Artists and creators who have been wanting to establish themselves doing what they love and get paid well

Students can expect

  • Exclusive access to online learning community 
  • Weekly classes and calls
  • Q&A and feedback with field experts
  • Worksheets and presentations for feedback
  • Contact support with facilitators
  • Husay Matuto Certificate of Completion

Your Roadmap to Success

JULY 4

Identifying Your Purpose as an Artist

Articulating your place in the world. This includes your innate qualities, tendencies, influences, strengths, weaknesses, and opportunities. We will also help you craft your personal mission and vision in life and career and set goals for a more effective follow-through and accountability.

JULY 11

Personal Branding & Portfolio-Building

Organizing your portfolio and basic kit for assets that best represent your style as an artist. We will help you build a powerful portfolio that catches your target audience’s attention. This also includes positioning yourself among the other artists based on your own identity.

JULY 18

Marketing that Generates Income

Strategizing your efforts that build trust within your target market. We will plan, create, and implement ideas that sell according to various platforms that you can sustain in the long run for both digital and in-person environments by using a working sales funnel and content calendar.

JULY 25

Building Client Relationships

Building and sustaining your client relationships. This includes creating a customer relationship management system for yourself that tackles important phases when closing deals — from prospecting, negotiating, to getting paid and having a better retention rate for your clientele.

Leah Rasay, Husay Co.

Guest: Jodinand Aguillon, Pineapple Lab

Guest: Javin Tarun, Toycomm Advertising

Guest: Jowee Alviar, Team Manila

AUGUST 1

Utilizing Technology & Digital Platforms

Easing your way through technological transitions. This is especially important in adapting to the “new normal” where many of your efforts to showcase will be done online. We will help you optimize and navigate the different online platforms for the benefit of your artform and your audience.

AUGUST 8

Growing Your Market & Community

Expanding your reach beyond selling. Community-building adds value to both yourself and your audience without having to sell your services all the time. This includes starting, maintaining, and growing your followers that creates a meaningful network effect within and outside your circle of influence.

AUGUST 15

Self-Management Essentials

Developing a growth mindset. We will touch on different aspects of your life and career where you can better manage yourself through times of success and failure. This includes your personal, professional, and financial growth, and other factors that help you become a self-sustaining artist.

AUGUST 22

Understanding Professional Compliance

Professionalizing your artistic and creator efforts. We will tackle some of the most complicated topics when it comes to monetizing your craft and we will help you go through them. This includes registering for BIR, filing taxes, intellectual property rights, and other legal matters and government opportunities.

Guests:
Chico Santos, Social Media Manager
Roland Ros, Kumu Inc.

Guest: Ali Sangalang, Linya-Linya

Guest:
Joselle Feliciano, Freelance Singer/ Performer
Angela Martinez, Financial Consultant

Guest: EJ & Ginger Arboleda, Taxumo

REQUIREMENTS

  1. Internet connection with good quality of mic and webcam
  2. Computer or mobile phone
  3. Your commitment to a weekly class and assignment

OVERALL FACILITATOR

Leah Rasay

Founder, Husay Co.

Leah is a creativity professional and advocate who engages the use of artistic talents for social change, effective visual and service design for good governance, and events and communications initiatives for grassroots policy feedback and experience. She is a Global Social Impact House Fellow and a Makesense Academy Incubatee currently establishing a social enterprise, Husay Company, which seeks to empower communities through the arts sector by utilizing technology & human experiences as sources of inspiration for social impact.

What They Say

It's like a definite starting point of all the things that I have in mind -- a structure.

LYKA YULO - CHUA YAP
Literary Artist, Digital Designer,
and Performing Artist

Content is everything. More artists must hear this.

DENE GOMEZ
Actor for Film, TV, Theater,
and Advertising

Ready to finally breakthrough doing what you love?

Thank you to our partners and donors, we are able to offer these valuable classes for free!